Skip to main content

Welcome to Lexington Graphics, Inc.

As a Family Owned & Operated business for 32 years, we have learned to take care of our customers. We are not just an ordinary print shop, we are YOUR print shop. You call us—we answer, you ask us—we deliver. We know your name, history, your projects, sometimes even your family. At Lexington Graphics, we care—and it shows. Fact of the matter is, this is not just our job, this is our life—and believe it or not, we actually enjoy it!

Local, Personalized & Trusted, Since 1986

Serving Arlington, Bedford, Burlington, Concord, Lexington, Waltham, Woburn & Surrounding Areas. Pick Up Your Order In Person, Have It Delivered (Local Orders $25+), Or Shipped Anywhere In The U.S.

Located in Lexington, MA, we offer Professional Printing, Copying, Mailing, and Graphic Design services. We print all types of marketing material, customized personally for your business, including Brochures, Flyers, Letterheads, Business Cards, Banners & Signage, Manuals, Reports, Wide-Format Posters, Promotional Products & much more. We offer Free Delivery to surrounding areas (Orders $25+).

If you need help placing an order or uploading any documents please contact one of our team members- we are here to help!

An easy-to-use pulldown menu, search engine, and link to our contact form appear on each page. If there's anything we can do to improve our site, please let us know.

Enjoy your visit!

Direct Mail Marketing Predictions for 2016

If you thought direct mail marketing was dead, think again. In fact, with the growth of technology and personalization, direct mail has become an even bigger player for your ROI. Check out these direct mail marketing predictions from TargetMarketingMag.com.

Personalized: We will see an increase in customers expecting direct mail that is relevant to them. Offers based on what they want and need are going to be the key to your success. The mail boxes are no longer full of junk, but useful offers they can take advantage of.

Integration: When integrating other channels with direct mail, you create more engaging content and leave a better impression on customers and prospects. The longer you can keep their attention, the greater chance you have to capture the sale. There are many cost effective options you can use to integrate from mobile and email to online content.

Multilayered: 2016 will bring more multilayered direct mail campaigns; this is the staggering of different pieces going at selected intervals continually. Since, as we know, direct mail is more effective the more often someone gets your offer, this will help increase your ROI.

Enhance your database: Constantly adding information into your database is very important. The more you know about each customer the better able to you are to target them. If you are just starting out and need a little help, you can profile your customer database to find out more information about them. Ask your mail service provider how.

Multiple response devices: The more options you have for people to respond to your offer, the better response you are going to get. So for 2016, add in a new response method. That can be a wide range from QR Codes to texting a response code. Find what you think your customers/prospects are most interested in and try it out.

  • What Our Customers Are Saying
    What Our Customers Are Saying

    Online Ordering has added a whole new dimension to our website and business, allowing us to compete better in the online space. The back-end is so easy to use and set up. In fact, I had our first products up and running in about 30 minutes. I’m very impressed.
    *Tracey G. Cohen, Target Copy

Powered by PrinterPresence